Feldman + PeabodyFeldman + Peabody Brand ID 2017

I was commissioned to envision the brand ID for a boutique pet outfitter in the Pacific Northwest. The client was looking for something classic in feel but modern in design. The brand ID needed to flexible enough to work well on small keychains and business cards as well as larger print ads and t-shirts. Below are logo and branding explorations for F+P.